A brief one this time, following up a little on the previous post about setting prices on Amazon.
A few months ago I decided to make my short story free using a promotion. I took it to zero cost.
Here’s what happened:
- In one year, at $0.99, I have sold 18 units.
- In four days, at $0.00, I have “sold” 71 units.
That’s a nearly 36000% increase!
Moral of the story (prepare for the most obvious statement you’ll read all day): people like free stuff.
Scott C Lyerly 